Hello
In my experience at Kaddio, I played a key role in translating both the product and help center, ensuring effective communication. My responsibilities extended beyond translation to encompass the provision of customer support, guiding users through the process of product adoption.
Simultaneously, I took charge of social media management for both the Swedish and Spanish markets. This included planning and overseeing targeted advertisements on Facebook, Instagram, and Google, contributing significantly to the enhancement of the company's SEO positioning. My proficiency in leveraging strategic keywords played a key role in optimizing our online visibility.
Moreover, my commitment to professional development led me to undergo specialized training provided by Business Region Göteborg. This training equipped me with a comprehensive understanding of the intricate dynamics and advanced techniques associated with the functioning and optimization of positioning strategies.In my capacity at Kaddio, I not only managed social media for Sweden and Spain but also spearheaded the creation and development of all content utilized on these platforms. From strategic planning to meticulous execution, my contribution involved the generation of engaging and SEO-optimized content, ensuring a compelling and effective online presence.
As a UX/UI Designer at Zynka BIM, I worked on shaping the design of the product throughout its entire lifecycle. I collaborated closely with product owners, development teams, and other clients. My responsibilities ranged from analyzing and defining user and customer needs to creating early-stage lo-fi concepts, user flows, as well as hi-fi sketches, wireframes, and prototypes.
I drove and oversaw UX/UI design throughout the entire product development process. My role involved ensuring the user experience in our products by establishing and maintaining design principles and guidelines, both functionally and visually. This included user research, encompassing qualitative and quantitative data studies, as well as mapping and designing user flows. I developed concepts from mockups to final solutions, including wireframes and prototypes. Additionally, I led user testing and iteratively gathered feedback during design, development, and post-launch follow-ups.
I was one of the 5 Hivers from Humblebee's Hive Student Lab team. The goal was to gather a diverse mix of UX designers, developers, (digital) product designers, business designers, service designers, digital artists, or individuals with any strong skills relevant to the team. The Hive team is responsible for steering a user-centered design process to explore a defined opportunity space in collaboration with a partner company and developing a digital service.
Kaddio is a versatile business solution that integrates online booking, journaling, chat, video, and invoicing within a unified system. With a user base exceeding 1100 companies, ranging from small practices to multinational entities, Kaddio caters to diverse business needs. The platform prioritizes client requirements irrespective of the scale of operations.
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Zynka, headquartered in Gothenburg, Stockholm, and Malmö, stands as a digitalization authority. Pioneering the digital transformation of the construction and real estate sector, Zynka delivers cutting-edge digital solutions and offers expert knowledge and products across every phase of property transactions - from project development to management. Zynka's mission is to generate increased and enduring value, benefiting not only our clients but also society as a whole.
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Ec Utbildning is the largest vocational college provider in Sweden within IT and technology. Through close collaboration with the industry, educations are developed tailored to meet the demands of the industry, both now and in the future.
Twice a year we assemble a team of international students to tackle a challenge. This multidisciplinary team have 6 months to ideate, design and develop a digital service to address their challenge. Students are given mentors in respective fields and the team are based alongside Humblebee at our lovely Gothenburg, Sweden HQ.
In my role as an architect at Zapata Arquitectos, I played an integral role from the inception of the preliminary design to the final execution of the project. My primary responsibility included collaboration across all stages of the design and construction process, ensuring coherence and quality at each phase of the project.
I completed my Bachelor of Architecture and Urbanism degree at the prestigious National University of La Plata in Buenos Aires, Argentina. Throughout my academic journey, I acquired a comprehensive understanding of architectural principles, urban planning concepts, and design methodologies, laying a solid foundation for my professional career in the field of architecture.